After nearly a month since the Expo inauguration, despite the inevitable criticism that came along with the event, the city of Milan has undeniably been enriched by the small changes that has “fixed up” the city, enhanced its beauty and made it that much more presentable.As a part of this amelioration, La Rinascente inaugurated Techno Souq: the installation of via Santa Radegonda that links the historical site to the new store, creating a corridor of shade for relaxation in which you can stop and rest on the benches and take advantage of the wi-fi provided by the historical department store.In cooperation with Expo in Città , La Rinascente makes its tribute to Milan, which will remain active for the duration of the exposition, hosting events, conferences and associations, for no profit .