Through designs that seek to embolden women with confidence and ease, the brand represents modern versatility. As a 2015 winner of the prestigious CFDA/Vogue Fashion Fund, Jonathan Simkhai continues to redefine the 21st-century wardrobe and reinvigorate American fashion. Established in New York in 2010, Jonathan Simkhai launched his eponymous label after years of experience as a buyer and merchandiser. The brand provides luxury ready-to-wear for the modern woman. The core aesthetic philosophy plays with the tension of feminine strength and sensuality; this is reflected in the employment of customized fabrics, romantic detailing, linear lines, and contoured silhouettes.Jonathan Simkhai is making his first foray into accessories with a line of handbags handmade in Italy debuting as part of his Spring-Summer 2020 collection. This first accessories category for Simkhai includes four unique styles that were designed as an extension of the brand’s aesthetic and ethos, blending the line between strength and sensuality. As a nod to the women around the world that embody the Simkhai spirit, the bags are named “woman” in four languages. Femme, Donna, Mara, and Isha.The collection includes an oversized hobo bag, a mini crossbody, an enlarged envelope clutch, and a micro belt bag with a detachable clutch. the bags are made of soft Nappa and pebbled leather and feature bold macramé detailing against tonal colours of black, white, stone, camel, rose, and maize. The versatile bags have adjustable straps and are suede-lined with inked edges and minimal branding of a subtle debossed logo on the inside pocket.With the mobile shopper and tech-savvy customer top of mind, the handbags are now available online for preorder and Apple Pay on iPhone, iPad and Mac is the exclusive check-out payment method for the digital trunk show. Available at www.jonathansimkhai.com starting September 9th.
