080 Barcelona Fashion; talents, catwalks and awards

The 21st edition of 080 Barcelona Fashion – the Catalan fashion parade endorsed by the Generalitat, through the Consortium of Trade, Craft and Fashion (CCAM) – takes place until February 2 in the Sant Pau Art Nouveau Complex, hosting the proposals of a total of 32 fashion designers and brands. Over the course of the week, the 080catwalk will be graced by the creations of AGNÉS SUNYER; AMT; ANTONIO MIRÓ; BRAIN&BEAST; BOBOLI; CUSTO BARCELONA; ELENA ESTAUN; ESCORPION STUDIO BARCELONA; E.S. COLLECTION; ESTER FERRANDO; JINKSIEMINKS; JNORIG; KRIZIA ROBUSTELLA; LEBOR GABALA; LITTLE CREATIVE FACTORY; LOA BY LIDIA AGUILERA; LOLA CASADEMUNT; MANS CONCEPT MENSWEAR; MIETIS; MIQUEL SUAY; MIRIAM PONSA; NAULOVER; OSCARLEON; PABLO ERROZ, PILARDELCAMPO; PUNTO BLANCO; SWEET MATITOS; TORRAS; TXELL MIRAS; VERBENA ATELIER; WOM&NOW; ZE GARCÍA.

“Millennial Couture” by Ze García inaugurated the 080 fashion show. Atelier Ze García, located in Barcelona, is one of current fashion’s revelation firms. Behind it, all is young designer José María García González, who has created a classic, elegant and exclusive fashion brand, with the aim of recovering the way the designers of the early twentieth century worked, much more handcrafted and personalized. To show his new collection, Ze García had some of the most popular influencers and bloggers on the current scene walking the 080 runway to show the collection such as Dulceida, Laura Escanes and Jessica Goicoechea.

080 pay tribute to the figure and legacy of the late Azzedine Alaïa, known as the sculptor of the female form, the Franco-Tunisian designer was for decades one of the indisputable stars of the fashion universe. The tribute will take place tomorrow, February 2, on the closing day of the fashion show with a conversation between the actress Rossy de Palma and the writer and former editor of Vogue, Lisa Lovatt-Smith, personal friends of the late designer. A sample of the creator’s designs will be presented too, in a montage that will also include the choreographer, dancer and filmmaker, Blanca Li.

One of the priorities of 080 Barcelona Fashion is to reward talent in the fashion sector. Reiterating the orientation of previous editions, the 080 prizes maintain their commitment to fostering emerging talent. Therefore, at the 21st edition now beginning, the two awards – the Government of Catalonia 080 Barcelona Fashion National Prize for emerging designers, and the National Prize of the Government of Catalonia for the best collection 080 Barcelona Fashion – are once again joined by the third: the MODACC Prize for fashion exporters.

The event exhibits also 080 Barcelona Fashion Showroom: twenty Catalan brands focused on women, with internationalization capacity, some of which are parading at the fashion show like Escorpion, Naulover, Lola Casademunt, Sweet Matitos, amt., and Esther Ferrando, who debuted in this edition. Also present at the showroom will be firms like Sita Murt, TCN, Diktons, Designers Society, Teoh & Lea, Divas, Anna Mora / Brunella, Magan, Victoria Barrueco, Marta Huerta, Guitare, Ölend, Stone and Dumanto.

As Sponsors are Redken (official hairdressing), NYX (official makeup), Soho House, Kavehome (official decoration), La Roca Village, Mistinguett (official champagne) and Autobeltran – Mercedes-Benz (automobile partner). And participating as collaborating firms Estrella Damm (official beer), EPSON (with the presence in the village and as organizer of the roundtable), Redbull, Rowenta (official ironing and haircare), CND Beauty (official manicure ), Veri (official water), and BCN Brand (official uniforms).